Download Pegasystems.PEGACPDC74V1.TestKing.2019-07-09.51q.vcex

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File Info

Exam Certified Pega Decisioning Consultant (CPDC) 74V1
Number PEGACPDC74V1
File Name Pegasystems.PEGACPDC74V1.TestKing.2019-07-09.51q.vcex
Size 23 KB
Posted Jul 09, 2019
Download Pegasystems.PEGACPDC74V1.TestKing.2019-07-09.51q.vcex

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Demo Questions

Question 1

Results of two simulations can be compared using the ______________.


  1. Visual Business Director
  2. Interaction History report
  3. Proposition Distribution report
  4. Predictive Analytics Director
Correct answer: A
Explanation:
Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf (124)
Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf (124)



Question 2

Which is a Key Performance Indicator?


  1. Action
  2. Outcome
  3. Volume
  4. Channel
Correct answer: A



Question 3

Which metric is used in the Proposition Distribution report?


  1. Accept rate
  2. Volume
  3. Target budget
  4. Total revenue
Correct answer: A



Question 4

Next-Best-Action maximizes the customer lifetime value by _____________.


  1. using consistency rules in the Next-Best-Action decision strategy
  2. building Next-Best-Action on top of each other across every interaction
  3. monitoring the customer interactions in all channels
  4. using arbitration metrics in the Next-Best-Action decision strategy
Correct answer: C



Question 5

The implementation of Next-Best-Action must involve ______________.


  1. building a product catalog
  2. defining business issue and group hierarchy
  3. inclusion of third party predictive models
  4. defining a prioritization formula based on marketing weight
Correct answer: B



Question 6

What is the key characteristic that Next-Best-Action must consider to satisfy customer needs?


  1. Service
  2. Consistency
  3. Mobility
  4. Sociability
Correct answer: B



Question 7

Which business issue is the least suitable for Next-Best-Action?


  1. Collections
  2. Retention
  3. Service
  4. Accounting
Correct answer: D



Question 8

Business rules that determine if a customer is eligible for a particular proposition are also known as ___________.


  1. Contact rules
  2. Hard rules
  3. Soft rules
  4. Marketing rules
Correct answer: A
Explanation:
Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf (191)
Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf (191)



Question 9

Which decision component is used to arbitrate between propositions?


  1. Prioritize
  2. Adjudication
  3. Arbitration
  4. Decision Table
Correct answer: C



Question 10

The Predictive Model Markup Language (PMML) allows for predictive models to ___________.


  1. be developed faster
  2. be easily shared between applications
  3. use the same modelling process
  4. perform better
Correct answer: B
Explanation:
Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf
Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf









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