File Info
| Exam | Certified Pega Marketing Consultant (CPMC) 74V1 |
| Number | PEGACPMC74V1 |
| File Name | Pegasystems.PEGACPMC74V1.Prep4Sure.2019-06-19.29q.tqb |
| Size | 270 KB |
| Posted | Jun 19, 2019 |
| Download | Pegasystems.PEGACPMC74V1.Prep4Sure.2019-06-19.29q.tqb |
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Demo Questions
Question 1
Next-Best-Action is a customer-centric marketing paradigm that balances ______________.
- the customer’s needs with the business objectives
- growth, retention, service, and risk mitigation
- business revenue with margin
- relevancy, context, timeliness, and consistency
Correct answer: B
Question 2
In the Next-Best-Action designer, the Pega Customer Decision HubTM evaluates the business goal level decisions _______________.
- in numerical order
- in alphabetical order
- from top to bottom
- in a random order
Correct answer: D
Explanation:
Question 3
The Business Issue-Group hierarchy is used to organize _________________.
- decision components
- predictive models
- customer interactions
- propositions
Correct answer: D
Explanation:
Reference: https://community.pega.com/sites/default/files/help_v73/dsm/tasks/dsm-pm-hierarchy-creating-business-group-tsk.htm Reference: https://community.pega.com/sites/default/files/help_v73/dsm/tasks/dsm-pm-hierarchy-creating-business-group-tsk.htm
